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Data protection

1. Data protection

The use of our website is usually possible without disclosing personal data, if not otherwise described below.

There will be no further use of personal data or any forwarding to third parties with the exception of the use by Google Analytics described below without your explicit consent.


2. Google Analytics

This website uses Google Analytics, a web analysis service from Google Inc. (“Google”). This use is carried out on the basis of Art. 6 (1) sentence 1 f) GDPR. Google Analytics uses so-called “cookies”, text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually sent to a Google server in the USA and stored there. This relates in particular to information about the browser type/version, operating system used, referrer URL (the site previously visited), host name of the accessing computer (IP address) and time of the server request. We have activated IP anonymisation on this website, so your IP address will be shortened in advance by Google within member states of the European Union or in other signatory states to the European Economic Area. The full IP address will only be transmitted to a Google server in the USA and shortened there in exceptions. Google will use this information on behalf of the user of this website to evaluate your use of the website, compile reports about website activities and to provide further services associated with website use and internet use to the website provider. The IP address transmitted within the scope of Google Analytics from your browser will not be brought together with other data by Google.

You can prevent the storage of cookies by setting your browser software accordingly; however, we must point out that in this case you may not be able to use all the functions of this website in full. Furthermore, you can prevent the recording of the data generated by the cookie relating to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plugin available on the following link:

We use Google Analytics including the functions from Universal Analytics. Universal Analytics allows us to analyse the activities on our site across devices (e.g. during accesses using a laptop and later via a tablet). This is made possible through the pseudonymous allocation of a user-ID to a user. Such an allocation may occur if you register for a customer account or login to your customer account. However, no personal data is forwarded to Google. Even if in Universal Analytics additional functions are added to Google Analytics, this does not mean that this is associated with a restriction of data protection measures, such as IP masking or the browser add-on.

You will find further information about data protection with Google Analytics in the Google Analytics help (


3. Your rights as a data subject in accordance with Art. 4 (1) GDPR

As a data subject in accordance with the GDPR (Art. 4 (1) GDPR) you have numerous rights towards us, which we would like to inform you of below:




Information about your right to objection as per Art. 21 GDPR

1. Your right to objection in an individual case

You have the right, for reasons arising from your particular situation, to object to the processing of your data at any time, if we base this processing on that it is either:

This also applies to profiling in accordance with Article 4 (4) GDPR.

If you object, we will no longer process your personal data, except in two cases:

2. Your right to objection against processing your data for our direct advertising

If we process your personal data for direct advertising (e.g. as part of our newsletter), you have the right to object to the processing of your data for the purpose of such advertising at any time. This also applies to profiling, if this is connected with such direct advertising.

If you object to the processing of your data for the purposes of direct advertising, we will no longer use your personal data for this.


You will also find details about your rights in Articles 15 to 21 of the GDPR and in sections 32 to 37 BDSG (in the version applicable from 25 May 2018).

To assert your rights, please contact (including informally) our Data Protection Officer, Mr Dennis Schäfer, SLM Solutions Group AG, Estlandring 4, 23560 Lübeck, Deutschland (


Your questions about data protection

If you have any questions about this Privacy Policy, please contact our Data Protection Officer, Mr Dennis Schäfer, SLM Solutions Group AG, Estlandring 4, 23560 Lübeck, Deutschland (



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